>Matthew Schuster

Matthew B. Schuster

Chief Strategy Officer

Matthew Schuster is a corporate strategy executive, consultant and venture investor, primarily focused on the Sports, Media and Entertainment industries. He holds various Venture Advisory roles in the areas of Sports, Education and Social Impact

Previously, Matt was the Vice President of Corporate Strategy and M&A for Endeavor (formerly WME | IMG). In his role, Schuster identified and evaluated potential investment opportunities and worked across all divisions of the company to strategically optimize their businesses and develop new commercial venture opportunities. Prior to joining Endeavor in 2013, Schuster worked at The Walt Disney Company, focusing on strategy, investments and business development in the sports, media, entertainment and consumer products sectors. He also has experience working in various positions in corporate strategy, business development and mergers & acquisitions at the National Football League, General Electric Company and Goldman, Sachs & Co.

A graduate of Indiana University, Schuster also earned an MBA from Columbia Business School. Originally from Fort Worth, TX, he currently resides in Los Angeles with his wife Tara and son Grayson.

Professional Summary

  • Corporate Strategy, New Business Development/Innovation and M&A leader with expertise in the Sports, Media and Entertainment sectors
  • Executive experience and networks across sports leagues, teams, agencies and media conglomerates
  • Investor and Advisor in the Global Sports & Entertainment Business Academy, a start-up that provides programs for high school students to learn about careers in the sports and entertainment industries
  • Virtual Mentor for Capital Factory, a venture accelerator and investment Fund for entrepreneurs in Texas
  • Board Advisor for A Show For A Change, a socially conscious entertainment channel that harnesses the transformative power of story to have enduring social impact

Education Expertise:

  • Investor and Advisor in the Global Sports & Entertainment Business Academy (www.gsbacademy.com), a start-up that provides programs for high school students to learn about careers in the sports and entertainment industries, with a focus on management, law, negotiation, marketing and leadership
  • 2018 inaugural programs for the GSBA include: (1) Dallas Cowboys Hosted Program at THE STAR in Frisco, TX; and (2) Loyola Marymount University (LMU) in Los Angeles, CA
  • 2019 scheduled programs for the GSBA include: Seattle (Seahawks), Philadelphia (Eagles), Brooklyn (LIU Brooklyn Univ.), San Francisco (Univ. of SF) and Los Angeles (LMU)

Sports Industry Expertise:

  • 15+ years of experience in the sports, media and entertainment industries managing corporate strategy, new business development/innovation and M&A
  • Endeavor (formerly WME | IMG): Led tactical and long-term strategies, supported operations, and assessed viability and outcomes of investments, acquisitions and business development opportunities (e.g., IMG acquisition, Professional Bull Riding, experiential marketing services, hospitality, collegiate multimedia & licensing, digital opportunities)
  • UFC: Operational strategy support, with specific emphasis on the Digital businesses (e.g., UFC Fight Pass OTT platform, UFC.com)
  • Disney/ESPN: Managed identification, analysis and development of strategic initiatives (e.g., ESPN competitive strategy, direct-to-consumer opportunities, mobile apps)
  • NFL: Managed NFL strategic initiatives relating to new business development, stadium financing and development, international strategy, Club finance, team sales, salary cap and best practices (e.g., Los Angeles expansion, video games, new sponsorship categories, new stadiums)

Get In Touch

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