Ned Colletti

Ned Colletti

Advisor (Sports Team Management)

MLB Executive & Former LA Dodgers GM, Sports Mgmt. Lecturer

Ned has worked in Major League Baseball for 37 years and has become one of the winningest executives during the last 20+ years having scouted, signed or developed numerous championship caliber and Hall of Fame Baseball players.

He led the Los Angeles Dodgers as General Manager for nine seasons beginning with the 2006 team – the team he inherited had the second worst record in Dodgers history since World War II (71-91 record). He turned the franchise around within months winning the National League Western Division in 2006 and qualifying for the post-season in three of his first four seasons.

Ned assembled a team that qualified for five post-season appearances including three appearances in the League Championship Series. It was a time of turbulence in the organization, still he managed a group of people who still accomplished a lot. The five post-season appearances during his tenure equaled the best nine-year period in the history of the Los Angeles franchise. During his nine years as GM, no National League General Managers’ teams won more games. Since he left the position of General Manager, the team has continued to be very successful – winning the last four National League West titles (6 in succession) and has been to the World Series the last two seasons.

In 2018, with a team which included some of his best acquisitions, the Dodgers qualified for the post-season for the ninth time during Ned's 13-year Dodgers tenure. A year earlier he transitioned from an executive career into a career involving a new opportunity to teach at Pepperdine University and to begin a broadcasting career – working for the Dodgers television network Spectrum SportsNet LA, as well as, providing analysis for the Dodgers flagship radio station – AM570. He has won a pair of regional Emmys for his work on SportsNetLA.

Prior to working in Los Angeles, he began his baseball career with his hometown team, the Chicago Cubs, where he worked for 13 seasons. He left Chicago for California and spent 11 years with the San Francisco Giants, the Dodgers fiercest rival. As the Assistant General Manager in SF, he helped change and build a winning culture that helped lead the Giants to four post-season appearances while he was there and three World Championships since he left. Of the many top-level baseball executives only one has a better won-loss percentage during the past 20+ seasons. He has negotiated more than $2B in baseball contracts during the last 25 years.

Ned was born in Chicago and lived the first five years of his life in a remodeled garage before the family moved into an 899-square foot, four-room brick home in suburban Franklin Park, two miles southeast of O'Hare International Airport. He was the first in his family to attend and graduate from a university. From his blue-collar roots, he developed a work ethic that is relentless, loyal and passionate and has given him the background to relate to both corporate leaders and executives as well as entry level employees. Respecting his career opportunities and having a strong desire to give back, Ned has helped many local charitable organizations, specializing in financial assistance and mentoring help for students.

Ned released his fifth book in October, 2017: The Big Chair: The Smooth Hops and Bad Bounces from The Inside World of the Acclaimed Los Angeles Dodgers General Manager (Penguin, Random House). The Big Chair was a best-seller ranking in the Top 10 in the categories of Sports Leadership, Sports Autobiographies and Baseball Books for its first 22 weeks.

Besides being the keynote speaker to top executives from many large companies, law firms and other professional sports franchises, Ned has spoken to many collegians. Along with teaching at Pepperdine, he has lectured at the following universities: USC, UCLA, Stanford, University of San Francisco, Arizona State, Michigan (School of Law and School of Public Policy), Illinois, DePaul, Cal-State Fullerton, Concordia University in Montreal, Que., Southwestern School of Law (in Los Angeles) and his alma mater Northern Illinois University, where he was selected as its Alumnus of the Year in 2019. In 2019, he has also been selected by Pepperdine University to teach abroad in London, England.

Professional Summary

  • 37 years in Major League Baseball with the last 20+ years as one of the winningest executives during his time in leadership
  • Responsible for scouting, signing and developing many All-Starts and future Hall of Fame baseball players; negotiated over $2B in contracts
  • Currently is an Emmy Award-winning analyst for Spectrum SportsNet LA covering the team
  • Authored five books, including a best-seller, The Big Chair (October, 2017) and is a professor of Sports Administration at Pepperdine University in Malibu, C

Role at Athleta-Ed

  • Support with the development of courses (curriculum design and teaching)
  • Support with the development and execution of strategic plans
  • Support with development of initiatives related to sports and society

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